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About the Cyber Security and Cyber Privacy market.
In 2014, 69% of executives expressed concerned about cyber threats, including a lack of data security, according to a PricewaterhouseCoopers survey. In 2015, an updated survey increased that number to 86%, so it’s clear that the desire for better cybersecurity is not going away anytime soon. It is estimated that $655 billion will be spent on cybersecurity between 2015-2020 (Business Insider).
This new market opportunity which we define as “Cyber Privacy” focuses on preventing data loss (data leaving the device), data profiling (behavioral analysis) and data collection (forensics).
BlackFog is currently the only product in this space that tackles this problem at all these levels simultaneously. Other “Privacy” products that currently exist focus exclusively on “Cleaning” your device, by removing trace activity from other applications. This is defined as forensic information using BlackFog terminology.
In the wake of increasing privacy concerns across the world BlackFog, Inc. was established to combat the growing number of online threats targeting your personal and corporate data.
BlackFog has been specially developed as an Endpoint Detection and Response (EDR) solution, sometimes referred to as Specialized Threat Analysis and Protection (STAP). Using a combination of techniques, it is able to prevent the loss of data by different threat vectors using preventative measures and non-signature based techniques.
BlackFog fills the gap that exists in the market between the current security solutions that focus on preventing access through intrusion detection systems, such as Firewalls (pre-infection) and Anti-Virus/ Malware solutions (post-infection) that remove known infections after they have been discovered.
Unlike companies that focus on cybersecurity malware and viruses, ITAMSoft focuses on cyber privacy issues such as ransomware, spyware, malvertising and data profiling. Additionally ITAMSoft focuses on IT management tools to improve your compliance and lowering your costs.
ITAMSoft is the exclusive distributor in the Benelux for IT Asset Management solutions (ITAM), Cyber Privacy Security Software, Software Asset Management (SAM), Configuration based Security Management and IT Service Management/Helpdesk software. Our strategic partners are BlackFog, Belarc, FreshDesk &LOGINventory.